Advertising watchdog slams Poundland for saucy social media campaign
A saucy social media campaign by single price retailer Poundland has fallen foul of the advertising watchdog, which branded the adverts offensive and irresponsible as they could easily be seen by children.
A series of posts on Poundland’s Twitter and Facebook pages, promoting the #ElfBehavingBad campaign, ran during December and attracted widespread complaints for their content and sexual innuendo.
The first ad was posted on December 11 and featured an image of a toy elf and a bottle of de-icer placed in front of a car windscr... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
