Morrisons outstripped as fastest growing Big Four supermarket
Morrisons has been outstripped by Tesco as the fastest growing of the Big Four supermarkets, as the market heats up outside of the aisles.
Despite the success of its ‘The Best’ range, which helped increase premium own-label sales by 13%, Bradford-based Morrisons was overtaken by Tesco as the fastest growing of the Big Four.
For the 12 weeks ending 16 July 2017, sales rose 2.1% at Morrisons, behind Tesco and Sainsbury’s at 2.2 and 2.3% respectively.
Yorkshire rival Asda saw growth for the fourth consecutive period, attra... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...
