International Trade: Expand from a position of strength

COMPANIES with problems at home can be forgiven for looking to opportunities overseas to mitigate a flat domestic market.

But without the correct approach it can overstretch resource and cash flow, storing up more trouble in the long run.

Experts agree that although there is much to be gained by having a more international outlook, it has to be done properly, at the right time and for the right reasons.

Charles Jacobson, a North West international trade adviser for UK Trade and Investment (UKTI), sa... You can carry on reading for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...