Service 2020: Customers want the human touch

FORGET innovation, data collection and personalised tracking, nearly 70 per cent of businesses put people at the top of the list for what matters most in delivering good service. 

Business leaders acknowledge a shift in the future towards processes (18 per cent) and technology (14 per cent), but clearly recognise that good employees are intrinsic to exceptional customer service.

The figures come from Service 2020, a report from accountants and business advisers BDO, written by the Economist Intelligence U... You can carry on reading TheBusinessDesk.com for free, but you have reached the maximum number of pages an unregistered user can view. To register for an account, click here or login below...